Founder
Nick Nijhof
Co-Founder of Hears
Dutch-born entrepreneur · Consumer & E-Commerce
Amsterdam, Netherlands

01 / About
Nick Nijhof co-founded Hears in 2022 with Bob Verlaat, producing earplugs built to protect hearing without flattening sound quality. The pair previously co-founded Dore & Rose, a silk pillowcase brand. Forbes reports that Hears donates a portion of sales to the Hearing Health Foundation.
02 / Company
- Company
- Hears
- Industry
- Consumer & E-Commerce
- Founded
- 2022
- Dutch origin
- Netherlands
- Current location
- Amsterdam, Netherlands
- Founder role
- Co-Founder
Hears designs and sells high-fidelity earplugs for concerts, nightlife and everyday noise exposure.
03 / Why they're featured
- 01
Second consumer brand from a serial founder duo.
- 02
Featured on a Forbes company profile.
- 03
Direct-to-consumer execution in a category dominated by pharmacy commodity products.
04 / At a glance
- Founder
- Nick Nijhof
- Company
- Hears
- Industry
- Consumer & E-Commerce
- Dutch origin
- Netherlands
- Current location
- Amsterdam, Netherlands
- Founded
- 2022
- Status
- Rising